AWW! Industries is the toy division of the DGL Group, Ltd. Originally located in Brooklyn, NY, it moved its headquarters to Edison, NJ.
They started this division to compete with other toy manufacturers throughout the United States. With the help of Foster Communications, they became one of the fastest-growing toy companies in the USA.
Stacked Products
It’s basically a few very popular products in the same category, stacked together to make a small display.
It seems very simple, but no toy company did this before we decided to do it.
I don’t have to tell you that it was a huge success and the retailers loved it.
AWW! Industries Website
The next few slides show the website I designed for the company. It captures the look and feel of the company and showcases the products in a unique way. It also features the videos and sell sheet information for each product that could be downloaded directly from the website.